By Gambo Hamza

This year’s Christmas and New Year Season has once again brought renewed hope and relief to thousands of families across the North East, as the North East Development Commission (NEDC), under the leadership and supervision of Mallam Musa Umar Yashi, Executive Director of Humanitarian Affairs, embarked on a massive distribution of humanitarian and palliative items across the region.

Well-known across Bauchi and the entire North East for his compassion, humility and consistent support for the less privileged, Musa Umar Yashi has become a symbol of hope—a leader who understands the pains and needs of ordinary Nigerians in these challenging economic times. His work speaks louder than politics: service, sacrifice and sincere commitment to humanity.

Christmas/New Year Outreach Across the North East

In the spirit of the festive season, the NEDC rolled out large-scale palliative support across communities, targeting:
Low-income families
Widows and orphans
Victims of economic hardship
Communities affected by insecurity and natural disasters
Vulnerable groups across all states in the region.

Items distributed included:
Bags of rice and grains
Sugar and spaghetti
Groundnut/vegetable oil and other essential household materials.

This initiative ensured that many homes who feared an empty festive season instead enjoyed Christmas and New Year with dignity, smiles and food on their tables.

A Leader With a Human Face
Musa Yashi’s humanitarian outreach stands out not just because of the items shared, but because of the manner in which it was done—with fairness, respect and without discrimination.

Muslims, Christians, young, old, men, and women benefitted alike. It was charity without boundaries, leadership without noise, and compassion without conditions.

Stakeholders and beneficiaries across Bauchi, Gombe, Taraba, Yobe, Borno, and Adamawa described the initiative as:
“A blessing God sent at the right time.”
“A true example of leadership that listens.”
“The most meaningful Christmas/New Year intervention in recent memory.”

Impact Beyond Celebration

For many communities still recovering from economic hardship, insecurity and even recent flood disasters, the intervention came at a critical and life-changing moment. By engaging local support groups, youth associations, women leaders and humanitarian volunteers, the distribution was orderly, inclusive and transparent, ensuring that the items reached those who needed them most.

A Call for More Leadership Like This

As beneficiaries expressed gratitude, many prayed for Allah’s continued guidance upon Mallam Yashi and encouraged leaders across the North East to emulate this standard of service—one rooted in empathy, sincerity and community development.

Conclusion

While Christmas and New Year are seasons of celebration, the true spirit lies in giving—and through the NEDC’s intervention, Musa Umar Yashi once again proved that leadership is not about position, but impact.
As the new year begins, thousands enter 2026 with renewed hope —thanks to a humanitarian vision that places people above politics and compassion above publicity.Mallam Gambo Hamza via gambohamz@gmail.com

Mallam Gambo Hamza can be reached at: gambohamz@gmail.com